Saqib Rehan, PgMP, PMP, PMI-ACP, PMI-RMP, ISA-CAP

The Customer Experience (CX) Revolution changes how organizations interact with customers. Companies prioritize CX for competitive advantage. This change demands consumer comprehension and satisfaction at every touchpoint.  To create seamless experiences, technology, people, and procedures must be integrated. Rapidly changing customer expectations require tailored, seamless experiences. Data analytics and AI must help brands meet these … Read more

Social media engagement involves communicating with followers and potential consumers to establish relationships, brand loyalty, and company success.  Today’s digital involvement encompasses likes, comments, shares, and direct messaging to build meaningful connections. Brands must use effective interaction techniques to stand out on social media and create a devoted following. Businesses may create meaningful relationships by … Read more

Marketing automation software automates monotonous operations to improve marketing. Business saves time and dollars while enhancing marketing effectiveness. Marketers may automate email, social media, and lead management.  This provides continuous communication and personalized consumer experiences. By automating these duties, teams may focus on strategy and creativity. Marketing automation evolves with technology and customer expectations.  Basic … Read more

Digital marketing uses technology to promote products and services. Online channels help it reach and engage customers, increasing brand visibility and reach for businesses. SEO, SEM, and social media marketing are digital marketing tactics.  Each approach targets clients to attract and convert. Digital marketing evolves with technology and customer behavior. Businesses now personalize audience engagement … Read more